KATE MOSS has been confirmed as the face of haircare brand Kérastase's new Couture Styling Range. The model will appear in a campaign styled by her friend Luigi Murenu - artistic director for Kérastase Styling - and shot by Solve Sundsbø.
We worked with photographer / filmmaker Sam Faulkner to create a series of films celebrating the launch.
Although this isn't Moss' first foray into the beauty industry - she's designed a make-up collection for Rimmel, launched four fragrances and fronted numerous make-up and fragrance campaigns - it is her first role as a face of a hair campaign, despite her signature tousled waves having provided hair inspiration at fashion shows across the world.
The campaign was launched worldwide in May 2013.